[COMMUNICATED] By: L. Halevi. Every now and then, a product comes along that truly revolutionizes an industry and leaves its mark in the world.

There is no question that the ‘Sensible Sukkah’ is one such product.

Invented by Lakewood resident, Yossi Rothenberg, in 2009, and totally improved and redesigned for 2014, The Sensible Sukkah is making waves from Lakewood to Brooklyn, Monsey to Baltimore and everywhere else they can now be found. The ingenious idea behind it is to harness the strength, durability and ease of PVC, the sought after material most commonly used in fences, and apply it to the needs of the frum community for Sukkos.

Indeed, after years of research, tweaking and upgrading, the perfect Sukkah has emerged. Perfect on so many levels, that it is truly transforming the market. No longer do you need hammers, drills, screwdrivers and pliers to erect your Sukkah, the smart design of the Sensible Sukkah requires absolutely no tools to put together or take apart.

The lightweight PVC material is so easy to handle, transport and assemble, you literally will feel like you are assembling a Lego set- and yes, your kids can help you build it and will actually want to do so. Additionally, due to its makeup, the material will not crack or splinter nor will it crack, fade, mold or mildew from the elements; it is totally weatherproof and will hold up outdoors, as well as in storage, like no other Sukkah on the market.

Every Sensible Sukkah is hand produced specifically for each consumer and not mass produced in a faraway factory. The size you need is the size you get, and you have a choice of classic wood grain or a sleek modern white, to complement your home’s décor.

Sensible Sukkah has the added bonus of being very easy to store in small spaces, as it breaks down easily to accommodate those who don’t have lots of garage or shed space for storage.

A customer from Deal, NJ, had this to say “Purchasing a Sensible Sukkah was one of the most sensible decisions I have ever made! Even My wife agrees that I made a sensible decision! “. Another customer, from Lakewood, told us, “From the moment I saw the ad for Sensible Sukkah I felt this would be the best choice for both aesthetics and practicality. I can confidently tell you that I was surprised by just how beautiful it is, how practical and sturdy it is too. Pricing was very reasonable as well. Dealing with Yossi is a pleasure as well. I can’t recommend highly enough.”

Many more satisfied customers will tell you that once they purchased their Sensible Sukkah, they understood exactly what makes this structure stand head and shoulders above the rest! (yes, indeed, it does come standard at 8 feet tall, which is taller than all other Sukkos on the market.)

Sukkos is around the corner, hurry and call Yossi today at 908-216-5243 or email him at [email protected] to reserve your Sensible Sukkah for this year! You can view more information as well as watch an assembly tutorial at www.SensibleSukkah.com.

Sensible Sukkah: You Have to PVC it To Believe It!