PHOTOS: The Tomchei Shabbos of Lakewood Card Program recently marked a tremendous milestone by reaching $1 million in donations to Tomchei Shabbos through the program.
“The innovation program, which began in 2004, offers shoppers at local groceries the chance to easily donate to Tomchei Shabbos while paying for their groceries by placing $1, $3 and $5 donation cards right next to the register,” says Tomchei Shabbos. “Shoppers need only ask the cashier to swipe the card and the donation amount is added to their own bill. Shoppers have been appreciative of this opportunity to help others in need obtain food necessities through Tomchei Shabbos while doing their own food shopping.”
Now, as the program nears the ten year mark, the sum total has hit $1million, proving that even small donations can add up to significant sums for tzedaka.
In recognition of the stores and to acknowledge their partnership and dedication with Tomchei Shabbos, Tomchei Shabbos has been presenting Thank You plaques to every participating store.
“In addition to being a source of pride for the stores, the plaques serve as a reminder and a chizuk for the shoppers,” the organization said. “They remind us that every bit counts. Every dollar, three dollars or five dollar donation is meaningful. And that’s something every Lakewooder can be proud of.”
The article missed one of the main components of the campaign. Rabbi Yaakov Yitzchok Trainer! He lives breathes and focuses 24/7 on improving Tomchei Shabbos fundraising to ensure that every one of YOUR neighbors have what to eat!
Tomchei Shabbos should go michail el chail in their holy work.
Wow! Impressive!
I must say, the brains behinds this campaign is none other than the most devoted fundraiser – rabbi trainer.
What he does for tomchie Shabbos is unbelievable. The amount of hours he puts in are just beyond amazing.
He does this work on behalf of all lkwd resident. We are all responsible for our neighbors.
Thank you tomchie Shabbos and rabbi trainer for giving is the opportunity to take part in this mitzvah, and for helping us do this mitzvah in the most proper way possible.
There is no greater feeling than making shabbos for others while making shabbos for myself with the simple act of passing the cashier a tomchei shabbos card. Kudos to rav trainer and all the wonderful people who run tomchei shabbos in such a beautiful manner.
Glad people still remember that in their own backyard people struggle with their day to day existence. I proudly give a monthly donation, yet I give at least once a week at a check out line around town.
Great idea. Great results
Yakov Yitzchok Trainer you’re the man! You know how to take something ordinary and take it to the next level! Keep up your amazing work! Or better said “please keep up OUR work!
Rabbi trainer a hidden tzadik!
While we all.admire the work done.by Tomchei Shabbos and its stewardship, we would hope Tomchei Shabbos load were smaller rather than wishing them thar it should go mechYil el chayil!
There are many other individuals who give it their all for Tomchei Shabbos. Binyomin Szvarc who runs the monthly deliveries and Refoel Reuven Ungarisher who runs the weekly to name just a few. We really owe them a big Yasher Koach!!
1 million $ goes to who?? Let the public know