The New Jersey-Israel Commission (NJIC), part of New Jersey Department of State (NJDOS) is seeking proposals to award a grant for $85,000 to develop and execute a business attraction and marketing initiative to encourage companies in the State of Israel to expand operations, relocate an office, or invest in the State of New Jersey by highlighting the benefits of doing business in New Jersey. The grant period will run from June 30, 2022 to July 1, 2023.

The NJIC is seeking these proposals from qualified New Jersey non-profit 501c3 entities specializing in international based economic development marketing, with demonstrated prior experience in working with other governmental or public entities for the purposes of business marketing, specifically in Israel.

The selected entity will create, develop and implement a business marketing initiative and messaging for the State of New Jersey with the cooperation of a local entity or entities in Israel. The initiative will be crafted to attract businesses to New Jersey by utilizing various types of media, assistance from local contractors in Israel, connectivity with New Jersey’s economic profile, and tailored messaging for Israeli audiences and business leaders.

The entity should have proven prior extensive experience in marketing, understanding the Israeli business ecosystem, and international business attraction.

The entity should also have the ability to provide research through a comprehensive library of databases their disposal and regular status reports, along with a large experienced support team of employees with the adequate work experience to handle the types of research, contacts and knowledge to create and implement the business attraction plan.

Grant Proposals Due Date: June 1, 2022 at 12:00 PM