A newly introduced bill in the New Jersey Legislature would require retailers in the state to clearly disclose how much of a product’s final price is attributable to tariffs and other import-related taxes.
The legislation, titled the “Tariff Transparency Act” was introduced in the Senate by Senator Brian Stack and in the Assembly by Assemblywomen Annette Quijano and Rosie Bagolie.
It aims to make tariff-related costs visible to consumers at the point of purchase, both in stores and online.
Under the bill, retail establishments would be required to display either the percentage or the dollar amount of a product’s price that reflects tariff costs. This disclosure could appear on in-store price tags, online product pages, printed receipts, or through another method approved by the Director of the Division of Consumer Affairs.
The bill defines tariffs as any trade-related import tax paid on raw materials, components, or finished products when they enter the country. Store owners and wholesale suppliers would be required to maintain documentation demonstrating how tariff amounts were calculated, using records such as invoices, U.S. Customs filings, or tariff schedules. Retailers would also be subject to periodic compliance audits, with fines of up to $500 per violation.
Certain businesses and products would be exempt. Retailers generating under $500,000 in annual revenue would not be required to comply, nor would products for which tariffs account for less than two percent of the final retail price.
The Division of Consumer Affairs would be responsible for writing regulations governing how tariff amounts must be calculated, displayed, and enforced, as well as managing a list of product categories exempt from the law.
If enacted, the bill would take effect 90 days after signing. The first six months would be a voluntary compliance period, followed by six months in which only retailers with $5 million or more in annual sales must comply. Full mandatory compliance would begin one year after the effective date.
According to the bill statement, tariff costs often influence consumer prices but “are rarely visible to the consumer.” The measure is intended to increase transparency as trade policies shift and to help households better understand the hidden costs embedded in everyday purchases.

Good.
This is a dumb proposal which will create an unnecessary burden on shopkeepers, which is frankly being done for purely political reasons.
Let’s put the needs of New Jersey shopkeepers ahead of the cynical interest of New Jersey politicians
To the person giving thumbs down to any opposition to this: I don’t think you actually understand how this is going to affect businesses.
It is a genuinely undue bureaucratic burden for businesses.
I’m pretty ambivalent on the President’s trade policies. I kinda understand what he is going for, but I don’t see him achieving it with the current tactics.
I am a huge fan of trade, both for growth and prosperity, as well as maintaining dialogue and peace.
I’m also not a huge fan of some knock-on effects of the tariffs.
However, with all that being said, I don’t think the solution is to force businesses to hire another accounting team to comply with a law compelling them to label the tariff costs.
Put the shoe on the other foot; can you imagine if red states had passed a law compelling insurance companies to break out the added costs on your health insurance due to the ACA (minimum coverage and added regulation). It would not have been appropriate.
This is a useless and politicly motivated law. which indirectly is forcing retailers to divulge their profit margins.
It doesn’t affect clothing (your picture) which usually marks up over 100%.
Mom and pop stores don’t make more than 500k profit. So they’re
out. So it has no practical application.
This Bill is by the Democrats to try to make Trump look bad!
They should spend as much time and effort showing the good things that have been done
Trump doesn’t need any help from Democrats in that regard. He’s doing a fine job himself.
This is impossible to enforce. No one knows why a price is the way it is
You can hire a team of actuaries and accountants to break it out for you. It’ll eat further into your profit margin…
But realistically, this would fall under compelled speech.
You can but it is impossible to break this law since you can always say that tariffs didn’t affect your prices and it would be impossible to prove otherwise
A deliberate attempt to sabotage the President’s trade policy by shilling for anti-tariff special interests. Like who? China, eg.
Though it would be burdensome on local businesses, it would force the consumers to see through the lies that this president tells them everyday. He stated at the outset of his tariff blitz that we the consumers have nothing to worry about, that the countries sending their products to us would be forced to absorb the tariffs. Many business reports have since come out with many business leaders stating that they are absorbing the costs or that they have no choice but to pass them on to us. If prices haven’t gone up due to the tariffs then please explain why the other day he did a “cut out” from his tariffs for things like beef, tomatoes and such to make them more affordable. He already has our cattle farmers on their knees to the point that they are hollering. He played the tariff game with China and they didn’t order any soybeans, bought them elsewhere which put those farmers on the edge of bankruptcy. Then China restricted rare earth metal sales to us just to get the point across. But he has you clapping your hands over a $2000 check you may possibly get that won’t be fully covered by the tariffs like he again promised and will add even more debt to our country.