7 Proven Ways To Become a YouTube Influencer

You don’t have to be a genius to become an influencer. If you’ve got the quality to express yourself, you’re ready.

YouTube offers plenty of opportunities for people who want to influence an audience by doing what they love. But isn’t it something we all want? But it’s not simple as it sounds.

Today we’ll discuss 7 proven ways to help you become an YouTube influencer.


We start this discussion considering you’ve figured out your niche.

Talk what nobody is talking

What if someone tells you aeroplanes travel in air? But isn’t that something you already know?

Most YouTubers make this mistake. 

Why would anyone bother to watch your videos when they already know what you’re going to say?

You can address this problem by monitoring your competitors and famous YouTubers in your niche.

First, understand what they’re talking about in their videos then research what people want to know about your topic. 

You can then create scripts with a fresh approach and bring something new to the table.

Complete your channel

When I say complete your channel, I’m not talking about your trailer video, display picture or bio rather I’m stressing on the tone and the voice of your channel.

Famous YouTubers have one element in common: They’ve unique sets of tone and voice.

What is your channel’s voice?

Voice is the personality of a brand. For example, depending on your niche your voice could be humorous, informative, formal, etc. The important point is to stick to your voice while conversing with the audience on any platform.

What about tone?

You can say a tone is a subdivision of voice. It can change depending on the type of content, audience, and platform.

People are going to associate your channel with your voice. It could be the way you describe a topic or greet people. 

Therefore, take your time to define your tone and voice.

Optimise your videos

By optimising your videos, you can increase the number of views and CTR’s (Click-through rates).

How can you do this?

  • Write attention catching titles: Include your main keyword in the beginning and make sure the title clearly states what the video is about.

  • Tag relevant terms: Tag your main keyword(s) first then continue tagging related keywords. But don’t use too many tags.

  • Video descriptions: Make sure your main keyword(s) is in the first few lines of the description. You can then elaborate about the video and add links to your channel, social handles or website.

  • Thumbnails: Your thumbnails could be the reason people don’t click on your videos. A good practice is to use colours that pop-out in YouTube’s theme. You can also use large texts to make it more promising.

Post consistently

People believe the more they post, the more engagement they’ll receive. 

While this isn’t completely true, you must focus on posting regularly rather than uploading in a mass.

For instance, uploading 10 videos in a day would overwhelm the audience and you won’t be able to engage freely, whereas uploading one video per day would keep the audience excited and provide enough time to engage smoothy.

Ask, Ask, Ask

This’s one of the best ways to attract more audience. All you need to do is ask your audience to subscribe, comment, like and share your videos.

If your content is helpful, people would listen to your call to actions.

Engage

People trust influencers because they listen to them. Engagement isn’t limited to replying to comments, but that doesn’t mean you shouldn’t do it. In fact, replying to every comment is a good practice that builds trust.

The broader picture is to listen to the audience. 

Ask them if they find your content helpful, address each individual who comes with a problem, take part in conversations and take the extra step at your expense to provide value. 

This’ll create a loyal fan base that’ll support you even when you don’t produce the best content out there.

Promote like crazy

What’s the next step after you’re done with uploading?

Promote like crazy. 

Take advantage of your social profiles to promote your videos. Share the video link in your blog if you’ve one. 

You can also create separate social pages and collaborate with fellow YouTubers or use promotion services such as UseViral and SidesMedia.

Finally, use YouTube ads to promote your channel.

Conclusion

There you go, 7 ways to become an YouTube influencer. YouTube is about helping people through video content. Hence, content that’s unique and helpful wins the race.

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